Illustrations La Zona
Opcions is an organisation that promotes conscious consumption, supporting initiatives that offer fairer and more sustainable alternatives. This is the case of La Zona, which is committed to delivering orders with fewer emissions, managed by cooperatives and work integration companies, prioritising collection in centres and shops, and ensuring decent working conditions for the people involved.
We were commissioned to create the illustrations for the video presenting the project, in a simple and clear style that would allow the message to be properly conveyed. They include scenes about transport and routes, impact on the environment or working conditions, wonderfully animated by Looky Produccions.